| Dear Hotel Operators In order to stimulate and arouse the interest and desire of a multitude of potential Japanese tourists to travel to Iberian Peninsula rich in a big variety of fascinating tourist destinations but not so much familiar to them, more promotional activities are essential both on governmental and industry levels to attract them to those places. |
| Sun-Rise International Co,.Ltd. established in 1979 as a travel agency dedicated to the tours of Spain and Portugal and now diversified in other business sectors with a paid-up capital of \17million, have decided to implement as an effective means to have a larger slice of the booming overseas travel business with some 18million Japanese visiting foreign countries annually, an internet hotel infomation retrieval system, under the name of the"Hotel World Net Online"for the convenience and benefit of a large number of potential Japanese individual travellers to Spain and Portugal. |
| In the initial stage, Sun-Rise International Co,.Ltd. acts as operator of this internet system, offering the space in the web page to hotel operators to appeal to the Japanese in their own language and target countries for coverages are Spain and Portugal, with possibility of establishing a separate operating company and expanding its coverage to other tourist destinations. |
| The outline and features of the"Hotel World Net Online"internet system is a follows: |
| 1) The list of all the government registered hotels by region, in principle, is to be listed and made available our internet web page, free of charge, to potential Japanese travellers interested in any of the regions in Iberian Peninsula, to facilitale their travel plannning and budgeting. |
| In view of a large number of daily hits in the range of 300 to 400 to our web page( http://www.sun-rise.co.jp/ ), which is in fact the largest of its kind compared with any other travel agents that handle Iberian tours, this system is to be operated on our internet system for the present time. |
| 2) Enlarged pictures and detailed information and data of any particular hotel will appear in its own web page, if its is a participating member of this system, when the potential customer interested in a hotel in some area clicks on that hotel name on the list, to enable him to finalize his choice of a hotel in that specific area. |
| 3) By accessing to the "Hotel World Net Online" the potential traveller can easily get all the necessary data and infomation of the hotel he might stay at, such as the location, postal and e-mail addresses, telephone and fax numbers, access, facilities and services, room rates, features, etc, without the trouble of contacting the hotel directly, or via a travel agent, resulting in saving of cost and time. |
| 4) Based on the information, the potential customer may find it easier to make a decision on the suitable hotel that will best fit his purpose of trip and to make a nomination of such hotel of his own choice to his travel agent for reservation, or the case may be, he will directly make booking via internet or fax, etc. |
| 5) The infomation and data will allways be fresh and update, as amendment to the contents is constantly made upon receipt of such request or advice from the member hotels. |
| 6) The format and design of such web page can be prepared by the hotel on its own, according to the respective taste, but for the sake of convenience of the member hotels and advertizing effectiveness, Sun-Rise International's expert staff, who are versed with tours of Iberia and the disposition and liking of fastidious Japanese tourists through the 23 years of experience in the industry, will be happy to work out a best, upon request of and in consultation with the member hotels, free of charge. |
| For your reference, we show an example of a web page of Hotel Avenida Palace Lisbon: http://www.hotelexe.com/porlis/porli1.html |
| 7) On the part of hotel, last but most importantly, they can enjoy a merit of making direct appeal to the Japanese would-be visitors to Iberia through the system, for a small membership fee of \3,000.-/month, (Annual Fee :\36,000.-), without spending much money on general advertizing and publicity through mass-media without focusing on potential customers. |
| With a vast number of potential Japanese travellers, we are convinced that our"Hotel World Net Online"will surely contribute to turning their attention to the charms of the tourist resources Iberia Peninsula abounds in, not only the scenic beauty, tasty food and good wines, but rich historicrelics and colorful festivals and events, and in order to make this system fully utilized by them, we would invite you all who are in or related to the tourist industry in Iberian countries to participate in the operation of the system. |
| In this connection, the kind assistance and co-operation of hotel operators in particular, by subscribing to the membership is of immensel value and in turn, their collaboration will be rewarded in future, in the form of increasing number of Japanese visitors who may wish to divert their tourist destinations from conventional ones in other European countries already visited repeatedly to new Iberian destinations. |
| Those who support our idea and wish to participation in our Internet System may just contact us either by e-mail or fax and let us know of their intention. We are ready to respond to any query or request for further information, if any, and await your positive support of the system for our mutual benefit. |
| In concluding our message, we send you all concerned our best wishes for a Happy and Properous New Year. |
Sincerely yours, 22 Feb 2003 Katsuyuki Hisamoto Representative Director Sun-Rise International Co,.Ltd. |